Print design encompasses all of the collateral that lands in the hands of your potential clients, customers, etc. Starting with communication materials such as business cards, stationery systems (letterhead, note cards and envelopes), your image is conveyed with each use. In addition, your company or organization may need brochures, rack cards, catalogs, newsletters, packaging, ads or other printed materials. Each printed piece is designed to enhance your brand’s overall image. It is important to understand your audience and deliver your message in the most effective way.